TAG Advisors Sets Growth and Recruiting Record

TAG Advisors announced that it broke previous records for growth and recruiting in 2024. The Enterprise OSJ added 67 financial professionals during the year, representing $18.7 million in aggregate revenue, advising on $2.8 billion in client assets.

At year’s end, the firm had grown to 415 financial professionals, with over $18 billion in assets under advisement, with revenue of $119 million.

Greg Raines, CEO of TAG Advisors, believes the upheaval in independent financial services firms contributed to the firm’s success. “Mergers and acquisitions caused a lot of financial professionals to seek new relationships. They want a firm whose primary focus is independent financial professionals without the competing interests of investors or shareholders. Cambridge Investment Research is certainly committed to that philosophy and with the additional services and sense of community TAG Advisors brings to the table, I believe it multiplies the value.”

The size of TAG Advisors also contributed to its recruiting success, reports April Booth, Chief Operating Officer. “Our financial professionals experience the enormous amount of support they receive, how valuable it is to have an Enterprise OSJ that provides services and advocates for them, and they talk about it with their colleagues. And what they are saying sounds different than what those advisors are hearing about other firms. When the time comes that they start looking at moving, we end up being one of the first places they call.” A significant portion of the professionals who joined in 2024 were referred by their peers. “We are now at a point where we are growing more through attraction than promotion,” she says.

“Greg Raines has built an exceptional leadership team dedicated to helping advisors grow, and he has a unique ability to sit across from an advisor and help them recognize new opportunities,” said Jeff Vivacqua, President of Growth and Development at Cambridge Investment Research, Inc. He noted that TAG Advisors’ success arises from the combination of assembling a team of skilled professionals who can deliver the services advisors need, so they don’t have to go out and find it themselves.

A compelling value proposition needs to be backed up with the ability to deliver, and onboarding 67 professionals is no small feat. “We had to significantly step up in order to maintain our service standard” says Booth. “The transition staff navigated the volume expertly and professionally. This is a team of professionals that spend their entire year focused on the advisor experience during transition. Honestly, it could not have gone any better.”

TAG Advisors is a national community of over 400 thriving independent financial professionals across the country, with over $17 billion in assets under advisement. The management and staff of TAG Advisors represents decades of experience in all facets of financial services.

4801 Cox Rd. Suite 102, Glen Allen, VA 23060

www.tagadvisors.us

(877) 676-6785

Securities offered through Registered Representatives of Cambridge Investment Research, Inc., a Broker/Dealer, Member FINRA/SIPC. Investment advisory services offered through Investment Advisor Representatives of Cambridge Investment Research 4Advisors, Inc., a Registered Investment Advisor. Each company is independently responsible for the products and services they provide. Representatives of Cambridge Investment Research, Inc. do not provide tax or legal advice in their roles as registered representatives. Cambridge and TAG Advisors and its subsidiaries are separate entities.